Tesla held its first-ever Investor Day event on March 1st at the Austin, Texas-based Gigafactory. The company’s CEO, Elon Musk, revealed the third part of his “Master Plan,” which outlined ways that Tesla would reduce its manufacturing costs and grow to “extreme size.”
Tesla has been buffeted by questions around demand, price, and management — especially in the wake of Musk’s disastrous acquisition of Twitter. But after steep stock declines in 2022, the company appears to be on more solid footing. Tesla slashed the prices for its popular Model 3 and Model Y by as much as 20 percent, which seemed to help attract more customers.
Also, Musk is coming off the heels of a victory of sorts: a California jury found that he was not liable for billions of dollars in damages as a result of his infamous “funding secured” tweet from 2018.
This is where you can find all the news from Tesla’s Investor Day, so be sure to check back as more stories are published.
Mar 2, 2023
Richard Lawler
Green light.
If you missed Tesla’s Investor Day event last night, you can get the highlights of its new “Master Plan” in just four minutes, then read about what Musk did and didn’t announce.
Mar 2, 2023
Umar Shakir
Tesla confirms its next Gigafactory will be in Mexico
Image: Loren Grush / The Verge
Tesla CEO Elon Musk has announced that the company is building its next Gigafactory in Mexico, where it will build a next-generation vehicle. The news came during the live Q&A sessions after Tesla’s Investor Day event, where it announced its Master Plan part three.
During the event, Musk revealed that the facility will be built in the Mexican state of Nuevo León, which shares a small border with Texas — home of Tesla’s Austin Gigafactory. Yesterday, Mexican President Andres Manuel Lopez Obradorconfirmed the project will be built in the city of Monterrey, which is about 387 miles away from Tesla’s headquarters in Austin.
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Mar 2, 2023
Andrew J. HawkinsandUmar Shakir
Elon Musk unveils a new Master Plan, a path to sustainable energy future, but no new cars
Elon Musk revealed the third part of Tesla’s “Master Plan,” in which the company will lead the global effort to eliminate fossil fuels and convert the world to sustainable energy. The plan was outlined during an investor event Wednesday held at the company’s Gigafactory in Austin, Texas.
Master Plan 3 includes adding renewable power to the existing grid, producing more electric vehicles, installing heat pumps in homes and buildings, using high-temperature heat delivery and hydrogen for industrial applications, and building sustainably fueled planes and boats. Musk’s plan is to create “a sustainable energy civilization.”
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Mar 1, 2023
Andrew J. Hawkins
Tesla’s Investor Day event live blog
Illustration by Alex Castro / The Verge
Tesla is holding its first-ever Investor Day event at its Gigafactory in Austin, Texas, during which Elon Musk is expected to unveil the third iteration of the company’s “Master Plan.” The event will be livestreamed on YouTube and Twitter, but just in case you don’t feel like subjecting yourself to Musk’s stereotypical bluster, you’ll want to follow The Verge’s live blog for all the announcements and updates.
Tesla stopped inviting members of the mainstream press to its event right after the Cybertruck reveal in 2019. It was around the same time that the company disbanded its media relations department, leaving Musk’s Twitter account (and a sporadically updated blog) as the sole outlet for information about Tesla.
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Mar 1, 2023
Andrew J. HawkinsandUmar Shakir
Tesla’s new ‘Master Plan’ is coming —let’s grade the first two
Image: PEDRO PARDO/AFP via Getty Images
The third installment of Elon Musk’s “Master Plan” for Tesla will be revealed March 1st during an Investor Day event held at the company’s Austin, Texas-based Gigafactory. Musk has said that it will outline “the path to a fully sustainable energy future for Earth,” adding that “the future is bright!”
That sounds nice, but before we can usher in this new era of sustainable energy, we need to contend with the successes and failures of Tesla’s previous two “Master Plans.” Did Musk accomplish what he set out to do? Or did his ambitions get the better of him? How well did Musk master his own plans?
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Mar 1, 2023
Umar Shakir
How to watch Tesla’s 2023 Investor Day event
Tesla’s first Investor Day event is today, at which Elon Musk will pull back the curtain on the company’s third “Master Plan.” It’s a sequel to a 2016 blog post in which Musk said the company would expand its EV offerings to more vehicle segments and make them autonomous.
The third plan is expected to include “the path to a fully sustainable energy future for Earth,” Musk wrote on Twitter.
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Feb 28, 2023
Andrew J. Hawkins
Robotaxis, cheap EVs, and a new master plan for the future: what to expect at Tesla’s Investor Day
Tesla is convening its first Investor Day event on March 1st at its Gigafactory in Austin, Texas, at which Elon Musk is expected to unleash upon the world his latest Master Plan for the company’s future. Expectations are high, but given Musk’s penchant for leaving past Master Plan promises unfulfilled, keeping those expectations in check may be a wise move.
Musk has said the event is for “people and life of earth,” adding that “it will be a message of good hope & positivity for the future.” That certainly sounds affirming, but the reality facing Musk and Tesla today undercuts a lot of the optimism of that message.
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